Beef Industry Research

Beef Research

By building a science-based knowledge foundation, research is the cornerstone of all checkoff-funded marketing, promotion, education and information programs. The Human Nutrition, Product Quality, Safety, and Sustainability research programs are contained in the Science & Product Solutions Department at National Cattlemen’s Beef Association (NCBA), a contractor to the beef checkoff. Market Research is conducted as part of NCBA’s Market Research & Planning Department.

For more information on beef research, visit http://www.beefresearch.org/

"As individuals, we have limited resources...

...to aid in keeping the "wolves" such as government, environmental and radical groups, off of our door steps. NCBA is there every day protecting our industry."

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Mark Spurgin
Nebraska Rancher