Beef Industry Research

Beef Research

By building a science-based knowledge foundation, research is the cornerstone of all checkoff-funded marketing, promotion, education and information programs. The Human Nutrition, Product Quality, Safety, and Sustainability research programs are contained in the Science & Product Solutions Department at National Cattlemen’s Beef Association (NCBA), a contractor to the beef checkoff. Market Research is conducted as part of NCBA’s Market Research & Planning Department.

For more information on beef research, visit

I am an NCBA Member...
...because I think they're the greatest national association
we have in this country. And they provide wonderful
assistance and services to cattlemen across this country.  
-Bob McCan, Texas