The Right Message...At The Right Time! Cattle Handling Demo's Offer Unique Approach to Daily Livestock Work Smooth Stockmanship           • For improved gathering, penning, chute work, loading & hauling           • Reducing stress & increasing performance Beef Industry Stewardship           • The cattleman's role in shaping consumers' perception of BEEF           • Put a pencil to it... the economic, personal & industry benefits A National Cattlemen's Beef Association Special Event Presented by Three Top Clinicians           Curt Pate, Effective stockmanship instructor and livestock handling advisor, renowned horseman, former auctioneer, life long rancher and chosen as AQHA's 2007& 2008 Regional Experience Clinician.   Ron Gill, Texas A&M Livestock Specialist and lifelong cattleman, nationally respected expert on cattle marketing, management, handling and BQA principles.   Todd McCartney, Cattlemen, cowboy and RFD-TV host, seasoned presenter on topics that impact the quality of your work and its effect on the beef industry.   Increase Your Profits... and Boost the Beef Industry! Appearing in 20 States & 30 Towns Across the US! Thanks to special funding through USDA's Premises Registration Promotion For more information contact todd@thejoestewardgroup.com 20 States and 35 Towns! National Cattlemen's Beef Association's Stockmanship & Stewardship Tour is an innovative seminar series which uses live cattle demo's to inform cattlemen about the importance and benefits of proper cattle handling – and it's critical role in increasing the consumers' confidence in beef. But not only are producers assisted, the tour includes special hands-on training sessions at livestock auction markets where employees are coached in stockmanship methods and educated on their pivotal role in sustaining beef quality for the consumer. NCBA's Stockmanship & Stewardship Tour is led by 3 talented presenters who each have unique skills to share with the audience. Renowned Montana horseman, rancher and stockmanship instructor Curt Pate is joined by lifelong cattleman Dr. Ron Gill, Texas A&M Livestock Specialist and cattle handling advisor. Third team member is Texas ranch cowboy and RFD-TV host, Todd McCartney, a seasoned presenter on beef industry issues. The Stockman & Stewardship sessions teach handling methods that improve gathering, penning, chute work, and hauling. Much emphasis is placed on ways to increase cattle performance by reducing handling stress. Discussions of Beef Industry Stewardship are also included showing how cattlemen can actually shape consumer's perception of beef. Other topics include how the principles presented actually have a significant economic - as well as “quality of life” - benefit when applied in one's operation. NCBA's Stockmanship and Stewardship Tour seminar series is appearing in 20 states and 35 towns in 2008 thanks to special funding through USDA's Premises Registration Promotion. For more information contact Todd McCartney 817-771-6013 todd@thejoestewardgroup.com or Ryan Rupert at NCBA 303-694-0305 rruppert@beef.org.

Dates & Locations Updated October 29, 2008 - Schedule Subject to Changes Oct. 29 & 30, Kingsville TX - hosted by TX A&M King Ranch Institute (361) 593-5401 Nov. 13, Winnemucca NV - hosted by Nevada Cattlemen's Association (775) 738-9214 Nov. 14, Yerington NV - hosted by Nevada Cooperative Extension (775) 738-1721 Nov. 21, Forest MS - private training for market operators & order buyers (601) 354-8951 Nov. 22, Jackson Mississippi - hosted by Mississippi Cattlemen's Association (601) 354-8951 Jan. 8, 2009 Lexington KY - hosted by Kentucky Cattlemen's Association (859) 278-0899