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Date: 1/29/2016

Title: NCBA Affiliates Awarded New Holland Leases for Recruitment Efforts

SAN DIEGO, CALIF. (January 29, 2016)  - The Missouri Cattlemen’s Association and the California Cattlemen’s Association each earned use of a piece of equipment from New Holland for their outstanding efforts to recruit new members to the National Cattlemen’s Beef Association. Each of these NCBA affiliates will get its choice of a one-year lease on a New Holland Roll-Belt™ 560 Specialty Crop round baler or a one-year lease on a New Holland T6 175 tractor. The organizations received their awards during the Best of Beef Breakfast at the 2016 Cattle Industry Convention and NCBA Trade Show in San Diego, Jan. 29.
 
New Holland recognizes the incredible state-led volunteer efforts that are required to achieve NCBA member recruitment goals,”said Michael Cornman, Dairy & Livestock Marketing Segment Manager for New Holland North America. “Grassroots membership engagement is critical to build a strong voice for state affiliates and the NCBA as you work in partnership to secure the cattle industry’s future. New Holland is committed to making sure cattle producers are equipped to meet the challenges or farm and ranch life. This state affiliate lease program is meant to reward outstanding states that excelled in the fourth quarter of 2015.”

For the second year in a row, the Missouri Cattlemen’s Association automatically earned one of these leases for the most recruits for the contest period, which lasted from Oct. 1, 2015 to Dec. 31, 2015. Also in the top five state affiliates for NCBA membership recruitment were: Kansas Livestock Association, Texas and Southwestern Cattle Raisers Association, California Cattlemen’s Association and Tennessee Cattlemen’s Association.
 
California Cattlemen’s Association was the winner of the drawing of the 11 qualifying affiliates, which included:
California Cattlemen's Association, Colorado Cattlemen's Association, Hawaii Cattlemen's Council, Indiana Beef Cattle Association, Kansas Livestock Association, Michigan Cattlemen's Association, Minnesota State Cattlemen's Association, Nebraska Cattlemen, Ohio Cattlemen's Association, Utah Cattlemen's Association, and Wisconsin Cattlemen's Association
 
Since 2003, New Holland has been honored to provide equipment leases that can be used by winning state affiliates for fundraising and promotional efforts to build local resources,” said Cornman. “New Holland is a company that believes in providing smart solutions for the agricultural and construction equipment needs of cattlemen. Likewise, the qualifying state affiliates recognize that organizational growth is a smart solution to promote beef and to protect their way of life.”



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