News Releases

Date: 10/8/2012

Title: NCBA's Cattlemen to Cattlemen Live Show to Address Drought Management Strategies and Initiatives

— Live Show to Include Membership Drive and Cattle Industry Convention Registration

DENVER – This year has been a tough one for farmers and ranchers across the country, especially due to the ongoing drought that has 70 percent of cattle country suffering from abnormal to exceptionally dry conditions. NCBA’s Cattlemen to Cattlemen will take a look at drought management efforts that cattlemen and women can implement on their ranches during a live call-in show on Tues., Oct. 9, at 8:30 p.m. Eastern Standard Time (EST) on RFD-TV.

Cattle producers are facing the worst drought conditions in 50 years, with the center of the drought located in the Midwest and southern Great Plains, where months of record breaking heat starting in March and below average spring precipitation helped create the now record drought conditions. Much of the country’s crop production has been hindered by the drought, and crop prices are reaching near all-time highs.

“Cattlemen must have the ability to make management decisions in a timely manner when faced with drought or other natural disasters,” said National Cattlemen’s Beef Association (NCBA) Executive Director of Producer Education John Paterson. “This special episode of NCBA’s Cattlemen to Cattlemen will allow us to answer questions, listen to producer concerns and discuss drought management options that are key in helping ranchers get their operations through these tough drought conditions.”

Joining Paterson on the panel are Kevin Good with CattleFax; Jim Odle with Superior Livestock; and John Maddux, a Nebraska cattleman. NCBA’s Cattlemen to Cattlemen will look into these issues and provide viewers with a better understanding of how they can implement a drought management plan. Viewers can ask the panel questions by calling 1-888-824-6688 or by e-mailing their questions to C2C@beef.org.

Viewers are also encouraged to join NCBA by calling 1-888-824-6688 or visiting NCBA’s website. The program will be broadcast again on RFD-TV Wed., Oct. 10, 2012, at 10:30 a.m. EST and Sat., Oct. 13, 2012, at 9 a.m. EST. In addition, all episodes of NCBA’s Cattlemen to Cattlemen are available on the program’s website. The program is also on Facebook and can be followed on Twitter.

NCBA’s Cattlemen to Cattlemen is an award-winning program providing information on the U.S. beef cattle industry since February 2007. Sponsors of the program include Purina Mills; John Deere; Pfizer Animal Health; Merck Animal Health; and Dow AgroSciences.



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