News Releases

Date: 12/17/2012

Title: Dr. Lowell Catlett to Provide Keynote Address at NCBA's Cattlemen's College®

DENVER — Cattlemen and women planning to attend the 20th anniversary of Cattlemen’s College® can expect an innovative and educational program during the sessions which will take place Feb. 5-6 in Tampa, Fla. Sponsored by Pfizer Animal Health, the 2013 edition of Cattlemen’s College® offers a wide range of informative, one of a kind hands-on workshops and classes designed for cattle operations of every size and sector.

All Cattlemen’s College® attendees should look forward to the keynote address on Feb. 6, which will be given by internationally respected futurist Dr. Lowell Catlett, who will educate the audience with his predictions for the long range outlook for the agricultural industry and factors that influence profitability and sustainability of beef cattle production. Catlett is a regent's professor in agricultural economics, agricultural business and extension economics, and is the Dean of the College of Agricultural, Consumer and Environmental Sciences at New Mexico State University (NMSU). His areas of expertise include marketing economics, futures markets and production economics.

“We are very pleased to have Dr. Catlett joining us for the 20th anniversary of Cattlemen’s College®,” said National Cattlemen’s Beef Association (NCBA) Executive Director of Producer Education John Paterson. “I guarantee that you will come away from his thought-provoking presentation enthused to be a cattleman.”Catlett is the author of numerous books and articles and won NMSU’s highest award to a professor, the Westhafer Award. He works nationally and internationally with corporations and organizations doing futuristic planning concerning the impacts of technology on careers, lifestyles and the economy. Catlett earned his Bachelor of Science degree from West Texas State, a master’s degree from NMSU and a PhD in economics from Iowa State.Registration for Cattlemen’s College® includes all classes along with a two-hour lunch program on Feb. 6. This schedule allows cattlemen to attend up to five 45-minute workshops. Cattlemen’s College® registration also includes admission to the Cattle-Fax Outlook Seminar, which will be held on Fri., Feb. 9. Cattlemen’s College® registration information, as well as a complete schedule for the 2013 Cattle Industry Convention and NCBA Trade Show are available at www.beefusa.org.  

 



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