Tues., Nov 05 02 -- Conference a Wealth of Beef Information for Dietitians

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Thanks to the beef checkoff, dietitians had an opportunity to beef up their nutrition information during the recent American Dietetic Association annual conference in Philadelphia.  The meeting featured a significant amount of information on beef, according to Mary Young, a registered dietitian and executive director of nutrition for the National Cattlemen’s Beef Association. 

Cut #1    :40       Outcue: "...new nutrient database."

Young says a checkoff-funded booth at the event also was of tremendous interest to the dietitians.

Cut #2    :38       Outcue: "...with their clients."

According to Young, the entire conference effort is a key one for beef producers.

Cut #3    :20       Outcue: "...these important influencers."

The ADA Annual Conference in late October, and allowed the industry to showcase new USDA data – made possible through the beef checkoff – that shows lean ground beef to be a nutrient-packed product that stacks up well against ground turkey.