News Releases

Date: 2/7/2008

Title: NCBA announces official Caterpillar® products

RENO, NEV. - In a partnership announced at the 2008 Cattle Industry Annual Convention and Trade Show, the National Cattlemen’s Beef Association (NCBA) named two machines the official products of NCBA:  the Cat® Skid Steer Loader and Cat® Wheel Loader.

“Caterpillar has a rich heritage of engineering and manufacturing high quality equipment that delivers the performance and reliability farmers and ranchers demand,” said Andy Groseta, 2008 NCBA President.  “This partnership means a lot to the leadership and membership of the National Cattlemen’s Beef Association.”

“Caterpillar and the Cat dealer network are looking forward to kicking off this relationship with NCBA.  Cattle producers demand high quality products, superior performance, and local service that is second to none.  We believe that Caterpillar is best positioned to deliver on all of those key elements," added Mike Bruch, industry manager for Caterpillar’s North American Commercial Division.  “Caterpillar also applauds NCBA’s mission of enhancing the business climate for cattle producers.  This relationship will support that objective.”

NCBA members will benefit directly through discounts on select lines of equipment.  To learn more about the full line of Cat Skid Steer Loaders and Wheel Loaders, visit your local Caterpillar dealer or www.cat.com.

For more information on NCBA’s Caterpillar Member Benefit Program, visit www.beefusa.org or call 1-866-BEEFUSA.



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